Marcus previously spent 11 years at financial services company holding a variety of roles from customer service, business analysis, project management, product management and user experience. Before leaving he managed a enterprise content management system with team of 10 people 12,000 documents while adhering to legal, compliance and branding requirements. In 2007 he created start-up that leveraged the content management capabilities of the Joomla platform. He has since seen the light and has made the switch to WordPress. He now consults growing businesses on how achieve extraordinary results using content strategy, paid/earned/owned and social media for greater conversation rate optimization in lead generation activities.