Be a Google Analytics Master – Advanced Google Analytics

Learn how to go beyond just dropping Google Analytics code onto your website. This talk will dive into the depths of Google Analytics, and show you how to setup Goals, eCommerce, segmentation reports, custom dashboards, advanced filters, referral spam filters and segments, virtual page views, Gravity Forms AJAX funnel tracking, and much more. You will also learn about the difference between Google Analytics, Mixpanel and Kiss Metrics and when you should use these other tools.

Speaker

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About ChrisEdwardsCE

With over 24 years of experience in web development and digital marketing, I help businesses and individuals build their presence online. My goal is to help businesses make data-driven decisions and accomplish their goals through systems such as WordPress, PPC, social media, and analytics. I enjoy hobbies such as photography, travel, and Disney in my free time. I believe heavily in the community over competition and push others in the WordPress community to focus on building a community as their first and foremost goal.